The premier sales technology for the HVAC industry.


Pricebook was started by a group of home comfort experts in 2008 to offer practical, data-driven solutions for heating and air conditioning contractors, dealers and manufacturers on the front lines of consumer home comfort. As former business owners and contractors themselves, they knew and understood the unique challenges of managing home comfort systems – and the pricing strategies to sell quality products to their customers.

Over the years, they’ve built on their experience and partnered with some of the smartest software developers, customer service specialists and product developers in the HVAC industry. The result is a practical, powerful set of solutions that gives HVAC comfort dealers the tools they need to perform and grow to their highest potential.

Since Pricebook’s startup in 2008, Projection Creative has supported the full brand development, product design, event promotions, and marketing strategy to propel Pricebook to the leader in HVAC selling technology. The team has grown to over 12 innovative product designers and support consultants, and Projection works intimately within all aspects of the day-to-day operations. We are humbled to be among such an inspirational and essential movement.

Our services have included full brand creation from day 1, ongoing brand management, content marketing, conference promotion, webinar presentation, app design, and CRM integration.

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